Ebru is a chemist who has advanced her career in formulation and process development and currently serves as a Formulation Specialist at Normactive. Her primary focus is on translating Normactive’s scientific potential and innovative cosmetic ingredients into high-performance finished products. She develops formulation strategies that maximize the bioavailability of active ingredients within the Normactive portfolio, providing tailored solutions for the specific technical needs and formulation challenges of business partners. By bridging laboratory data with the tangible product solutions demanded by the market, she establishes a strategic link between scientific R&D and industrial application through her technical application support.